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John is a senior strategist with more than 20 years’ experience in local, state, and federal political advocacy, with a proven track record of devising and executing issue campaigns for the most recognized trade associations and Fortune 100 companies facing long-odds against media, grassroots and political opposition. He has the ability to quickly assess the “big picture” and then deploy research, data, grassroots, grasstops and online tools necessary to accomplish his clients’ goals.

MEET JOHN DUNAGAN

How We Work With Clients

1. GOALS

Our approach is consistently client-centric. It starts with listening, learning and focusing on our clients’ goals and objectives.

2. STRATEGY

Once we establish clear goals, we apply a unique strategy to each of our clients’ issue and policy priorities. There are no cookie-cutter approaches here.

3. TARGETING

Defining the right audience and delivering targeted, compelling messages and visuals at the most strategic time is often the difference between victory and defeat.

4. EXECUTION

Tactical execution, rolling up one’s sleeves and getting the job done are in short supply. We believe in details and running through the tape for you no matter how long it takes.

5. RESULTS

Metrics, measurable results, feedback and reporting are in our DNA. They’re fundamental to how we work and support our clients.

“John, first and foremost, is a political strategist who inherently understands the difference between communicating and persuading. His approach is consistently client-centric and he is laser focused on his clients’ goals. John understands how to put all the components of an advocacy campaign together and get the job done effectively and efficiently—not something most of Washington is known for.”

Executive Director, Financial Services Trade Association

Discover how we can help you.

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